Alibaba Footwear Intelligence Starts Here

“In the past, manufacturing emphasized scale and standardization, while new manufacturing emphasized wisdom, individualization and customization. We are trying to use technology to connect business ecosystem in series. We are turning manufacturing mode from B2C to C2B, and enabling footwear industry to become truly intelligent.” Qian Junkuan, head of the Intelligent Technology Application and Conversion Center of Alibaba Footwear Industry, said.
Wang Yong Jun
Source: Wenzhou Network

On the morning of September 4, Alibaba Footwear Industry Intelligent Technology Application and Transformation Center was launched in Ruian Overseas Chinese Trade Town. Ruian City leaders Chen Shengfeng and Lin Zhenghong attended the launching ceremony.

Footwear and leather industry is one of the pillar industries in Ruian. There are more than 1200 shoe and leather production enterprises in the whole city, including more than 150 regular enterprises. In 2018, the regular industrial sales exceeded 10 billion yuan. From January to July this year, the regular output value reached 6.94 billion yuan. Rubber shoes, casual shoes, safety shoes and “three pairs of shoes” have made our city three national name cards, namely “China Rubber Shoes City”, “China Leisure Shoes Production Base” and “China Safety Shoes City”.

 

According to reports, the Alibaba Footwear Industry Intelligent Technology Application and Conversion Center launched on the same day is a branch of Alibaba Damo Academy. It is dedicated to the research and exploration of foot data and the development and application of 3D scanning technology, especially through the application of 3D scanning technology in Taobao, Tianmao e-commerce platform and private customization field. Set a large number of foot data to support and guide the production of footwear industry, effectively promote the leap-forward development of footwear manufacturing and sales industry.

“In the past, manufacturing emphasized scale and standardization, while new manufacturing emphasized wisdom, individualization and customization. We are trying to use technology to connect business ecosystem in series. We are turning manufacturing mode from B2C to C2B, and enabling footwear industry to become truly intelligent.” Qian Junkuan, head of the Intelligent Technology Application and Conversion Center of Alibaba Footwear Industry, said.
He introduced that through the support of 3D foot scan technology and foot database, consumers can get comfort-related shoes and shoe codes intelligent push online and offline. On the one hand, it can effectively reduce the proportion of refund caused by incorrect codes in e-commerce platform and improve the shopping experience; on the other hand, it can provide precise data for the production and manufacturing side. Household demand drives production and manufacturing, responds to supply-side reform, helps enterprises to remove capacity, inventory and expand effective supply.

“The opening of this centre marks a new step for Ruian shoe leather industry.” Li Weijuan, vice chairman of China Leather Association and chairman of Zhejiang Leather Industry Association, said that Ruian, as an important footwear production base in China, achieved industrial upgrading with the support of innovative technology platforms such as Alibaba, hoping that enterprises can seize the pulse of industry innovation and truly flourish.

Lin Zhenghong, deputy mayor of Ruian City, said that at present, our city is vigorously promoting the personalized, customized, intelligent and flexible development of the shoemaking industry, and striving to achieve the “end-to-end” upgrading of the whole chain from raw materials to user experience. It is hoped that the center will give full play to its advantages and help and promote the redevelopment advantages and upgrading of Ruian’s footwear industry. The majority of enterprises will speed up the “Internet +” transformation process, take the initiative to participate and cooperate in development, and continue to deepen cooperation with Alibaba to accelerate the footwear industry and even the real economy of Ruian. Quality development.

On the scene of the launch ceremony, the National Steering Committee of Footwear, Apparel and Luggage Specialty of the Ministry of Education, Wenzhou Design College and Municipal Electronic Commerce Association signed strategic cooperation agreements with Alibaba Footwear Industry Intelligent Technology Application and Transformation Center respectively. It is reported that the next step of the center will dock with the city’s shoemaking enterprises, enter the shoe industry brand sales stores, etc., provide technical services and data collection, and plan to locate locations throughout the country.


Post time: Sep-19-2019
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